Why Now Is the Time to Push Yourself

My friend Karthik gave me some critical feedback that I’m going to start implementing right here, right now:

I need to be harder on you.

The evidence supports his case. I get plenty of cheery replies from readers like, “Great idea!” and “So inspiring!” But I rarely hear from anyone who has actually pushed themselves to do anything about it.

So I intend to challenge you harder to do things you don’t want to do but will be glad you did.

But how?

You might be an exception, but at least 87 percent of the rest of my audience are sea anemones: If I poke at them, they retract into self-protective balls.

Also, neither you, I, nor anyone else reading this likes being told what to do. I’ve learned the hard way that examples and stories motivate better.

So here’s my plan:

Rather than try to tell you to push yourself harder, I’m going to pick on a single person as an example—a guy whose too-soft tushy is ripe for a swift kick.

I hope this kick reverberates so hard that you feel it and decide to push yourself, too.

Consider this…

Dear Chris,

Suck it up, buttercup.

Quit finding ways to weasel out of pushing yourself.

You made your plan to pump your life up in 2023. Now it’s time to sweat through it.

Push yourself or get pushed around.

Life’s a bully. If you don’t push back, it’ll make you miserable.

Push yourself:

• Professionally or your audience will stop caring about what you say and competition will make you obsolete.
• Physically or the decay of age will catch up to you fast.
• Psychologically or your mental callouses will fade and you’ll become fragile and sensitive.
• Romantically or your bond with Kim will weaken and she will push you away.
• Personally or Zac will learn from your loserish example.
• Adventurously or boring people and boring activities will engulf your life.

Keep expanding your comfort zone like you wrote about but aren’t doing well enough.

Push yourself for your enjoyment and gratitude.

Who says you can’t push yourself, “enjoy the moment,” and be grateful for what you have at the same time?

One thing’s for sure:

You’ll have less and less to enjoy and be grateful for if you don’t push yourself to make more.

Push yourself to burn brighter.

Whenever you’ve pushed yourself toward a concrete goal—visiting a hundred countries, becoming a world-denting start-up CEO, monetizing your YouTube channel—you crashed. Even then, you kept spinning your wheels like one of Zac’s wind-up cars against the wall.

At least you pushed yourself!

But you also burned out.

So push yourself toward only one goal: growth.

That comes from activities like talking with people who challenge you, experimenting with new ways to grow your business, and being a leader. They’re like nuclear fission: They take a lot of your energy up front but release even more. That way, you do the opposite of burn out.

Push yourself to chisel your identity.

You’ve learned that “loving yourself for who you are” is a recipe for hating yourself and going nowhere in life.

As the world’s most famous self-pusher, David Goggins, wrote, “If you don’t challenge yourself, you don’t know yourself.” And if you don’t know yourself, how the heck are you going to love yourself?

Start by challenging yourself to tear away frivolous identities that make pushing yourself harder than it needs to be.

For instance:

• You think you’re clever, but the masses don’t seem to be crowding to hear your ideas. So drop that charade. Show them you’re a good learner instead.
• You think you’re easy-going, but that’s not going the way you want it, is it? So forget about that identity and focus on another, being proactive, instead.

Push yourself even when you’re not sure which way to push.

Quit wasting your time trying to find the most energy-efficient ways to push yourself.

Whenever you think, “Maybe I should…,” dump the maybe and swap “should” with “will.”

You’ll make mistakes you’ll regret in the short term, but it’s the best way to minimize long-term regret. You know this! You dicked around researching, writing, and making videos about regret for over a month last year…

…But you’ve done regretfully little to put that knowledge into action.

Even if the only action you can come up with is some cliché way to push yourself like a 30-day challenge, jumping in freezing water, making a public commitment, or doing a long-term fast, do it.

Pushing yourself will give you momentum.

Push yourself where it hurts.

You know how Oliver Burkeman wrote, “The advice you don’t want to hear is usually the advice you need”?

Well, something similar applies to pushing yourself:

The actions you don’t want to take are usually the actions you need to take.

Think back to the fake pushers who joined you for 24 daily mini-challenges in December:

• The outgoing people who proudly shared their experiences completing the social challenges but went suspiciously quiet about the introspective ones.
• The lonely, self-involved people who loooved the journaling challenges but found convenient excuses to not go out and do favors for strangers.

You’re just as guilty!

You often “push yourself” to write more blog posts, which ducks the real challenges of either A) Doing things worth writing about, or B) Connecting with people to figure out what they’re interested reading about from you.

That’s not pushing yourself. That’s cowardice and complacency.

Push yourself harder with the help of others.

The right people will call you out on your BS excuses, help you see in your blind spots, and give you a push when you’re running on fumes.

And you get fulfillment by helping them push themselves, too.

Speaking of which…

Dear Reader,

Are you ready to push yourself?

Actually push yourself. Not just say you will, pull out your phone to check your emails, and get back to letting life push you around.

Push yourself in an energy-generating, not willpower-depleting, way that shows you what you’re made of.

Then I challenge you to join me to build momentum alongside me and a handful of other non-sea-anemones for a monthly challenge.

Be warned:

I intend to take Karthik’s advice and push you harder than ever. But I guarantee you’ll enjoy it and be grateful you joined.

Target Your Weaknesses

Because your life’s only as strong as its weakest point.

Take the free Comfort Zone Assessment — 20 multiple-choice-questions to:

• Measure your comfort zone’s overall fitness level.
• Identify which area(s) need your attention.
• Prescribe life-improving interventions.

GET FREE ASSESSMENT